Chapter 259 - 257: The Correct Way to Provide Emotional Value

Chapter 259: Chapter 257: The Correct Way to Provide Emotional Value

"I understand. I really do."

"But..."

The girl was a little intimidated by the example Zhang Zhe had just given. If having a good personality and providing emotional value meant forgiving her husband for going to a KTV lounge, she really didn’t know what to do.

"Actually, I do provide emotional value in our daily life."

"I just don’t know if it’s enough."

"Hmm..." Zhang Zhe nodded. "Then tell me, what do you usually do?"

"Tying up your hair doesn’t count, by the way."

"Letting him bury his head in your body doesn’t count either."

"Any other woman could do those things. A woman more gentle and affectionate than you could easily replace you. Sometimes, even a man could."

Zhang Zhe had ruled out quite a few things.

The girl on the call thought carefully for a moment before she could recall other ways she had provided emotional value:

"I don’t really take care of his daily needs, like food and such, but we’re not living together yet."

"Outside of our personal lives, when it comes to work, we’re actually on different levels. When he runs into trouble at work, I’m not even capable of giving him suggestions."

"So I basically just try not to bother him."

"Sometimes he works overtime late into the night, you know? I’ll just quietly keep him company."

"But he has a rather strong-willed personality. Besides just being there for him, there isn’t much I can do. For things outside of work, he doesn’t listen to any of my suggestions."

"For example?" Zhang Zhe was very interested in the point the girl had brought up. "What kind of suggestions did you make that he wouldn’t listen to?"

"Well, for instance, he’s been suffering from some pretty bad insomnia lately because of work stress. I urged him to see a doctor, but he won’t listen to me."

"Also..."

"Hold on, let’s not get into other things," Zhang Zhe interrupted her. "Let’s focus on his insomnia."

"What you did was ’urge’ him, right?"

"Mm, yes, but I urged him and he didn’t listen."

"Whether he listens or not isn’t really the point." Zhang Zhe shook his head. "Sister, let me give you a simple breakdown of how to provide real emotional value."

"This is something I only learned recently myself."

[Is there a Burning Technique Brother Zhang hasn’t taught us yet?]

[Being a simp has to be the highest form of emotional value, right?]

[I know this one! Don’t just talk, take direct action.]

[Isn’t this basically the same as the kept man’s secret manual?]

"You could consider this the advanced tutorial for kept men. All you brothers who attended the previous lesson are in for a treat."

"If you want to find a partner who’s better off than you, being able to provide emotional value is a must. You don’t have to do it, but you absolutely have to know how."

"Alright, let’s get back on topic."

Zhang Zhe wrote the word "Urge" on his whiteboard.

Then, below it, he wrote "Buy."

And finally, he wrote "Do."

These were the three levels of emotional value. In fact, as soon as he wrote them out, many of the sharp viewers in the stream understood instantly.

Zhang Zhe gave a simple explanation:

"A girl saying she has period cramps and a guy telling her to drink more hot water is the same as a guy having insomnia and a girl urging him to see a doctor."

"Both are the lowest level: ’Urge.’"

"People who know to at least ’urge’ can be considered to understand the basics of providing emotional value. It shows that they likely had a decent upbringing and have the right ideas, but they have zero life experience."

"In our current environment, this kind of emotional value barely makes a deep impression on anyone. No woman is going to call you a ’warm-hearted guy’ just because you told her to drink more hot water."

[It’s just verbal concern. It has no practical meaning.]

[The smarter you are, the more you know that this kind of urging is useless.]

[Honestly, coworkers show each other this level of concern. It doesn’t demonstrate intimacy.]

"This user, ’Cocoa-Puff-Who-Loves-Strawberry-Milkshakes,’ is exactly right. This kind of urging doesn’t demonstrate intimacy."

"Unless someone is extremely deprived of affection, in most people’s eyes, this is just the level of concern you’d expect from a regular friend."

"If you want to go a level deeper, you need to reach the second stage: ’Buy.’"

"Buying something the other person genuinely needs..."

Zhang Zhe brought up a very popular example from online. Every time Lao Huang releases a new graphics card, you see videos of girls showing off the new cards they bought for their boyfriends.

Some even get them a whole custom-built PC.

Some go even further and set up an entire gaming room for them.

The boyfriends’ reactions, whether they were acting or genuine, always showed the kind of joy that comes from having your emotional needs deeply fulfilled.

Did these things necessarily cost a lot of money? Not really, but the return on investment was incredibly high. Some guys literally fell to their knees.

That’s the correct way to use ’Buy.’

If you can use things you buy to satisfy your partner’s easily overlooked needs, that kind of emotional value will make them remember your kindness for a long time.

"Applying this to your situation, Sister, do you know what you should buy?"

Zhang Zhe gave her a pop quiz.

The girl thought for a moment before answering, "Should I buy him melatonin? Or sleeping pills?"

"..." Zhang Zhe slapped his forehead. "You’re a bit too straightforward. You could actually go home and ask your parents what to do if you can’t sleep well."

"Most likely, they’d suggest changing the bed, the pillows, or creating a better environment for sleep—like a white noise machine, or maybe one of those dim, hypnotic ambient lights."

[Just knock him out with a club.]

[Get a towel, soak it in some ether.]

[Why do I get the feeling there isn’t a single normal person in this stream?]

[You should just hold him and coax him to sleep.]

[Take him for a foot massage. Maybe he’ll fall asleep during it.]

"See? The live comments are giving you lots of ideas. Anyone with a bit of life experience understands this method of providing emotional value by buying things."

"It’s just that they’re either unwilling to spend the money or don’t think it’s necessary, since talking is free."

"But it’s precisely because most people think that way that a woman who’s willing to spend money is seen as having a very attractive quality these days."

Zhang Zhe was being a bit conservative. In reality, some studies have found that the emotional value generated when a woman spends one dollar on a man is about ten times greater than when a man spends one dollar on a woman.

Of course, this only applies while dating. You can’t calculate it the same way after marriage.

"Thank you, Brother Zhang!" The girl on the other end suddenly sounded excited. "I only knew that I should spend money on a man, but my boyfriend doesn’t lack anything. If he wants something, he just buys it himself."

"Now I get it."

"You’re thanking me already?" Zhang Zhe pretended to stroke his chin. "So, should I bother giving you pointers on the final level, ’Do’?"

[No need, the rest must be paid content.]

[What she’s doing isn’t enough. The guy will only be fond of her kindness, but he won’t feel like he can’t live without her.]

[Keep going, Brother Zhang. I’m getting ready to publish a book.]

"Of course I do! Brother Zhang, please wait a moment."

"What’s up?"

Just as Zhang Zhe was wondering what the girl was up to, a notification popped up on his phone, informing him that someone had just purchased his most expensive consultation package 10 times, for a total of 10,000 yuan.

"Sister, you’re too kind."

"Usually, only rich people buy one of these."

"Didn’t you say it yourself, Brother Zhang? Buying things provides emotional value."

"Very good, very good. You learn fast and apply it well." Zhang Zhe nodded in satisfaction. This girl was indeed smart, both in how she spoke and how she acted.

Perhaps the only thing she lacked was life experience.

In a situation like this, if it were a seasoned veteran like Old Bai, he would have definitely added Zhang Zhe as a friend and sent him a red envelope directly.

That way, he wouldn’t have to give the platform a cut.

"Actually, ’Do’ is the advanced version of ’Buy.’"

"The core idea is to turn something you can buy into something you can’t buy. The simplest example is cooking a meal."