This Bad Luck is Awesome!

Chapter 393 - 188: 40 Million Profit in 10 Days, 4000% Rate of Return

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Chapter 393: Chapter 188: 40 Million Profit in 10 Days, 4000% Rate of Return

"This thing has really blown up."

Chen Mo couldn’t help but sigh with a smile.

He was certain that Jiang Huiyang hadn’t bought these trending topics.

The company didn’t have the money to buy so many trending spots.

If they weren’t bought, it meant they were the result of organic word-of-mouth from the players.

This offered a glimpse of the game’s current popularity; it had well and truly taken off.

He casually clicked on a trending topic to take a look.

"Who the hell developed this game? The first level is toddler difficulty, and the second one jumps straight to hell mode."

"If this game designer is human, I’ll eat my hat."

"A network-wide search for the lucky soul who has passed the second level."

"Don’t bother looking for someone who doesn’t exist."

"This game is so addictive. I can’t beat the level, but I just can’t stop. I keep wanting to try again, like I’m possessed."

"For real. This game abuses me a thousand times, but I still treat it like my first love."

"Say no more, I’m going back in. I’m making a vow: if I don’t pass the second level, I’ll eat shit."

"Look at this guy, trying to scam a free meal again."

"Bro, you can just eat that anyway. No need to make a vow."

"This game designer is a genius. The son of a bitch made a regional leaderboard, forcing me to fight for my hometown."

"Seriously. I was about to quit, but every time I see someone in my Friends Circle post that our ranking dropped, I have to log back on and keep trying."

"Check my IP. Eastern Guangdong is number one in the world."

"Lu Dong is the real number one! You’ve just temporarily overtaken us. Just wait ’til we take it back!"

"Sichuan and Chongqing are the GOAT! Let’s go, brothers! Charge!"

"Have you tried the level today? Shared the link? Watched the ads?"

"First-level cheat sheet, 100% pass rate, only 9.9 yuan."

"I’ll teach you the technique for the first level for just 5.5 yuan."

"I’ll do it for 0.9 yuan."

"Isn’t this competition a little too cutthroat?"

"If you need to buy a cheat sheet for the first level, just give up. My son can pass it. Oh, right, my son is three."

"..."

Chen Mo saw that many people were relentlessly flaming the game’s designer.

They felt that setting such a huge difficulty gap between the first and second levels was simply inhuman.

Chen Mo, however, felt no psychological burden from this.

After all, Jiang Huiyang had designed the game; it had nothing to do with him.

They weren’t cursing him out, so naturally, he didn’t feel a thing.

However, some people found this design interesting and addictive.

Even though they failed time and time again, they couldn’t help but want to keep trying to pass the second level.

Others felt that the regional leaderboard was a brilliant idea.

Chen Mo saw that the comment sections had turned into battlegrounds for regional rivalries, with everyone hyping up their hometowns.

Players from all over were contributing to their region’s rank, striving to climb higher.

Many people who had been about to give up could only continue playing for the sake of their region’s ranking and honor.

Basically, watching ads, sharing the link, and attempting the level had already become a daily routine.

’The leaderboard is working really well.’

Chen Mo reflected on it; the idea he had proposed back then was crucial.

It had forcibly retained many players who would have otherwise quit.

And it had done an excellent job of motivating everyone to play the game.

’This game is officially a hit.’

After browsing the trending topics for a while, Chen Mo had made his judgment.

With this much buzz, combined with the game’s method of spreading, the player count was about to see explosive, exponential growth.

And reality unfolded just as Chen Mo had predicted.

In the early morning hours, Chen Mo received the data Jiang Huiyang had posted in the group chat.

The original estimate for DAU on the third day after launch was 9 million, but it turned out that number was far too conservative.

On the third day, the DAU shot past the 10 million mark!

The pre-split ad revenue for the third day also reached 3 million!

Even after the platform took its cut, their income was 1.5 million.

And this was just a single day’s earnings!

The data that followed was even more astounding.

On the fourth day, the DAU exploded to 20 million!

Pre-split revenue soared to 6 million, for 3 million post-split!

Fifth day: 40 million DAU, 12 million in revenue, 6 million post-split.

On the sixth day, the DAU skyrocketed to 70 million!

On the seventh day, the DAU surged again, reaching a terrifying 100 million!

It had officially broken the 100 million mark!

With 100 million DAU, ad revenue hit a new high of around 30 million!

Even after the split, a single day’s ad revenue was about 15 million.

However, after breaking the 100 million mark, the DAU growth stalled.

For several days in a row, it hovered around 100 million DAU, unable to break any higher.

But while it wasn’t growing, the DAU hadn’t started to drop yet, either.

Chen Mo, Jiang Huiyang, and the others all knew that this DAU figure had reached the game’s ceiling.

Moreover, this DAU count wouldn’t last for more than a few days; it would probably start to decline soon.

Data like this rose quickly, and when it fell, it would fall just as fast.

But no matter what, the game was a success.

A massive success!

The game had only been online for 10 days, and its ad revenue had already reached 164 million.

Even after splitting with the platform, they would still get 82 million in ad revenue!

And the investment in this game was less than 2 million...

Panshi Venture Capital’s investment was only 1 million, for which it held a 50% stake.

According to Jiang Huiyang, their small company met Modu’s standards for innovative companies and qualified for tax exemptions.

In other words, this 82 million was tax-free.

A 50% dividend on that would be 41 million.

Excluding the 1 million investment, Panshi Venture Capital stood to profit by 40 million!

Coincidentally, Panshi Venture Capital also had tax exemption policies. This meant that just 10 days after the game’s launch, Panshi Venture Capital’s profit was a whopping 40 million!

The return on this investment had reached an absurd 4000%!

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